Sony’s flagship mirrorless camera, the Sony A7 V, is now official and has arrived in the Philippines right in time for Christmas. The Sony A7 V is great for both photos and videos, featuring the same 33-megapixel Exmor RS CMOS sensor as before, but now with a partially stacked design. This allows for a full-time electronic shutter so you can shoot quietly and blackout-free with 30fps continuous bursts. It comes with a fast BIONZ XR2 image processor that has an integrated AI chip. Apart from improved image and video recording and stable color reproduction, it offers AI-backed real-time recognition and subject tracking. The sensor is attached to a 5-axis optical image stabilizer. Plus, it has a lightweight RAW format that churns out smaller files for easier management. It can do 7K oversampled 4K/60p recording and 4K/120p for smooth and sharp slow-mo videos. Plus, it has a built-in Audio Noise Reduction. The body is made of magnesium alloy that’s both durable and lightweigh...
Companies in the Philippines that were quick to adopt artificial intelligence are now seeing massive paybacks, according to insights from a recent Microsoft study. For these pioneers, every peso put into AI is generating up to ten pesos in return.
The global report identifies a group of leaders it calls “frontier firms.” These are businesses that have progressed beyond experimentation and use AI extensively across their entire organization.
In the Philippines, the finance and telecom sectors are leading this charge. Firms in these industries are already reporting substantial financial benefits from their widespread AI use.
These companies apply AI to a diverse range of functions. This includes improving customer support, managing risk, developing new products, and streamlining internal systems.
Success of these early adopters coincides with a high rate of AI acceptance in the country. Recent data shows 86% of Filipino office workers use AI tools. An overwhelming 89% of leaders also believe AI is critical for staying competitive.
A significant challenge has emerged alongside this rapid adoption. The study found 83% of employees are using their own AI applications at work, often without any official company guidance.
Microsoft advises that to achieve similar results, other organizations must create clear AI plans and focus on training. The research concludes that companies which hesitate to fully embrace AI may soon find themselves at a serious disadvantage.
This article, PH businesses reap Php10 for every Php1 spent on AI investment — study, was originally published at NoypiGeeks | Philippines Technology News, Reviews and How to's.
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