
Filipino shoppers are approaching the holiday sales with significant concern about mobile scams, according to a new security report. The study shows that sophisticated fraud, fueled by artificial intelligence, is causing users to delete apps at alarming rates.
The 2025 report from Appdome reveals that 43.4% of Filipinos consider mobile identity theft their primary worry. A massive 74.7% have already removed or stopped using applications due to security fears, indicating that trust is rapidly eroding.
Global data confirms a heightened threat, with fraud attempts during major sales periods like Cyber Week jumping by 22% to over four times the usual amount. Experts warn that AI tools are enabling new dangers such as deepfake payment verifications and automated account theft.

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This creates a clear demand from consumers. An overwhelming 86.7% of survey respondents want preventative protection that stops fraud before it happens, not compensation afterward. Nearly half believe app creators themselves are responsible for providing this security.
Despite recognizing AI’s potential, over 30% of Filipinos feel it makes apps less safe. While 84% expect applications to defend against AI-powered threats, only 60% are confident in their current capabilities, a gap putting pressure on businesses.
This article, AI fraud concerns cause Filipino shoppers to leave apps — report, was originally published at NoypiGeeks | Philippines Technology News, Reviews and How to's.
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